Phoebe Dahl pretty much knew from the start that she wanted her fashion line — LA’s own Faircloth & Supply — to have charitable efforts in its DNA. Dahl was working as a design assistant in Amsterdam when she took her first trip to Japan and India and found her life completely changed by both the people and the fashion; when she got home, she started working on her own line in her spare time.
Once she moved to LA from Europe, she was ready to make her own line a full-time thing. A friend showed Dahl the documentary that they were working on at the time and the rest was kind of history. That doc? Girl Rising, which describes how educating girls can upend poverty in the matter of just one generation. Thus Faircloth & Supply’s philanthropic mission — for each item sold, one school uniform is donated to a girl in Nepal, through a partnership with General Welfare Pratisthan (GWP) — was shaped.
As they donate uniforms, it makes sense that the F&S look is deeply inspired by utilitarian gear — particularly that of America and Japan in the 1920s and 1930s. That translates to loose-fitting button-up pieces — dresses, jumpsuits and shirts alike — in classic, wear-anytime colors and patterns like stark white or a graphic plaid check. See also positive-thinking pieces, like the Nepal earthquake relief t-shirt made in collaboration with Amber Ibarreche (which reads “lets root for each other and watch each other grow.”)
“Faircloth is centered mostly on the use of linen; a breathable versatile fabric, a fabric that I personally fell in love with on my own travels throughout Asia,” says Dahl. “It is such a versatile breathable fabric and has always been such a classic staple fabric in so many cultures. I want F&S to be more of staple than a passing trend.”
While Faircloth & Supply has a global outlook and reach, it’s very much an LA brand. Dahl says it’s exciting to be a part of a growing scene, where consciousness is key and camaraderie is not in short supply. All the goods are made locally, which is super important to Dahl. And the overarching look is in-line with the F&S vibe. “LA tends to lean more on the side of casual chic street wear, which makes it fun to be a designer here,” she says. “You get to make clothes that are comfortable and meant to be worn.”
The team’s been busy designing new collections — Himalayan Sea Salt, the S/S line inspired by Japanese and French work wear; a new collection of unisex basics out this month — Dahl’s got her sights on another kind of expansion. “I would love to take what we have in Nepal and spread it to other countries,” she says. “I would love to continue to help educate girls, as well as bring people together through fashion. It’s really motivating to see the fashion world slowly shifting to be more conscious of clothing and the appreciation people show for ethical brands.”