Untitled: Maison Martin Margiela

Posted by Ryan on Tuesday, January 19, 2010 · Leave a Comment 

mmm_packshot05Image via A BLOG curated by

Last week the Prorsum Imagist reported on Chris Cunningham’s gorgeous sun-drenched short for Gucci’s new Flora fragrance— we’re happy to provide you with additional olfactory eye-candy: Untitled by Maison Martin Margiela. Launching this week, exclusively at Colette in Paris the formula was allegedly “whispered into the ear of the perfumer at Givaudan” and sent immediately into production.

The apothecary-inspired bottle, a collab with creative director extraordinaire Fabien Baron, is dipped in matte-white paint bound with a single white thread. Check out more pics from the launch event after the jump.

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Fragrance Launch Showroom — Image via Coute Que Coute

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The Science of the Scent — Image via Coute Que Coute

Top notes: Galbanum essence, Box green, Bitter orange blossom absolute
Middle notes: Lentiscus resinoid, Jasmine, Galbanum resinoid
Base notes: Musk, Cedar, Incense resinoid

mmm_shooting01Behind the Scenes of the Campaign Shoot — Image via Coute Que Coute

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